Institute of Creative Media

The Institute of Creative Media, established in the year 2012, is the youngest academic subdivision in the Faculty of Communication. Therefore, its vision is to become a dynamic and innovative unit of the Faculty and the Vilnius University, which carries out outstanding research and educational activity and meets the needs and challenges of the contemporary creative sector.

Therefore, our mission is to train creative media professionals of high qualifications (distinguished by the features of entrepreneur, leader and innovator) and to execute adequate programs for Bachelor and Master degree studies to train these specialists, as well as to carry out interdisciplinary and comparative research in European and World cinema and interactive media sectors and to train young scientists. 

The Institute of Creative Media implements interdisciplinary and comparative research in the areas of European and World cinema, digital media and visual culture and trains young scholars in this area. The field of the scientific research covers the following thematic clusters:

• Lithuanian and European Cinema. Theoretical and applied research is carried out in which a great attention is given to the analysis of the social, political, aesthetic and institutional phenomena of Lithuanian and European post 1989‘s cinema.
• Visual Culture and Media. Theoretical and experimental research of visual culture and media is carried out from the aesthetic, institutional, technological and political angles.

Currently in the Institute Creative Media the research is carried out by assoc.prof. dr. Renata Šukaitytė, assoc.prof dr. Rita Repšienė, assit.prof. dr. Mantas Kvedaravičius. The doctoral candidate Audrius Dabrovolskas has started his doctoral studies in 2013 (adviser dr. Renata Šukaityė) and doctoral candidate Renata Stonytė  started her studies in 2014 (adviser dr. Renata Šukaityė).

The Institute of Creative Media cooperates with scholars from other academic subdivisions of the Faculty, especially with associate professors dr. Audrius Vaišnis and dr. Deimantas Jastramskis of Institute of Journalism, prof. dr. Zenona Atkočiūnienė and accoc.prof. Renata Matkevičienė of Institute of Information and Communication Science and assist. Prof. Andrius Šuminas from Media Research Laboratory.

 Past events:

• "Who enters the network? The Academic community, scientific publications and visual production in the context of global neo- capitalism" a seminar for  doctoral students by lect. dr. Mantas Kvedaravičius, 26th of May, 2015.
• "Art and artistic activism in public space" and "Transmedial practices in contemporary Polish art" public lectures by lect. dr. Tomasz Zaluski from University of Lodz and the Wladyslaw Strzeminski Academy of Fine Arts in Lodz (Poland), 26th-28th of May, 2015.
• Public lectures on copyright and piracy by dr. Stasys Drazdauskas and Dina Adomavičiūtė. Event organized together with film festival "In Latino", October 13, 2014.
• An international conference "Crisis in film and visual media" ,19th-20th of September, 2014.
• Blood Rising: film screening and a disscusion with director Mark  Mc Loughlin at Skalvija cinema center, May 2, 2014.
• "Film Production in Ireland: a Case of Bang Bang Teo studio" a public lecture by Irish filmmaker and journalist Mark  Mc Loughlin, April 30, 2014.
• "Film industry in the time of consumer tribes: crowdfunding and crowdsourcing" a pulic lecture by dr. Blanka Brzozowska, an Assistant Professor at the Institute of Contemporary Culture in the University of Lodz, April 24, 2014.

• Popular Culture in Interwar Lithuania: Quantities and Performers

The research project "Popular Culture in Interwar Lithuania: Quantities and Performers" aims to reconstruct the field of popular performance in the Interwar Lithuania. By collecting the empirical data on income taxation the Project for the first time will establish a pattern of dissemination of popular performance products, will indicate the most prominent and popular performers as well as the place Lithuania had at the crossroads of trends in global popular culture before World War II. The outcomes of the research will be presented to public in a forms of academic paper at the international conference as well as in an academic publication. 

Financing source: The Research Council of Lithuania (Application Nr. LIT-9-12) 

Project duration: 2015-03-02 – 2015-12-31

Project Manager: assoc. prof. dr. Martynas Petrikas 

• The Preparation of International Serious Games MA Level Program

The Institute of Creative Media together with Baltic Film and Media School of Tallinn University and several other European academic partners participates in an international project funded by Nordplus programme- The Preparation of International Serious Games MA Level Program. The aim of this project is to bring together communication specialists of several countries and to organise seminars, share expertise while developing a new international MA level program Serious Games.

Project application number: 0NPHZ-2014/10115

Project duration: 2014-06-02 - 2015-05-31 

From 2012 Creative Media institute executes Bachelor degree study program in Creative Communication.

The staff of the Institute of Creative Media teaches the modules in the Master degree study programs, carried out by Institute of Journalism and Institute of Information and Communication at the Faculty of Communication. 

The Institute of Creative Media develops cooperation with several European academic institutions from which the closest partners are Institute of Literary Theory, Theatre and Audiovisual Art of University of Lodz (Poland), School of Journalism and Digital Communication of University of Central Lancashire (UK), Baltic Film and Media School of Tallinn University (Estonia), Faculty of Humanities of University of Latvia (Latvia) and University of Warsaw (Poland), Research Laboratory Passages XX-XXI of Lumière University Lyon 2 (France).

Our students have the opportunity to study and have internships in vrious European academic and media institutions within the EU Erasmus programme, regional NordPlus programme and other mobility schemes.

The Institute has strong links with national media and film companies and institutions, including the Vilnius Film Office, the Cinema Centre Skalvija, the Independent Producers Association of Lithuania, the Lithuanian Radio and Television, the National Association of Creative and Cultural Industries, the Vilnius Film Cluster, the Alliance of Authors Cinema, the Lithuanian Game Developers Association and many other, which help us to develop of our study programmes in accordance with industry needs and assure practical studies opportunity to our students.